Making Sure Your Site Is Mobile Friendly

You might have heard about the rise of the BYOD (Bring Your Own Device) trend happening in companies right now as well.

Mobile devices are so popular and convenient that even the largest distributors are encouraging their employees to BYOD for work. On the personal use side, tablet use is growing at speeds that predict they will soon be the first home connectivity choice over a desktop and laptop for internet needs.

This makes a pretty strong case for your Magneto Ecommerce store to be mobile friendly, and if it isn’t, to get it done quickly!

Responsive Design

Online shopping is rarely done while sitting quietly at a desktop, sipping tea. People shop on the go! Commuting to work, waiting for a coffee order and killing time in the waiting room at the doctor’s office; this is when consumers can be found perusing their favourite shops.

 Mobile devices have changed the name of the game. If someone tells you about an amazing organic chocolate from France, you aren’t going to remember to check it out later. So, what do you do? You open your phone and look it up on the spot. If the chocolate carriers website isn’t mobile friendly — that’s a lost sale.

Mobile Friendly Design

Magneto provides options to fix this scenario. Use a responsive theme for your Magneto online store to cut back on these missed opportunities. When comparing your store to other Brisbane eCommerce websites, the last thing you want to find is that your site looks like it’s still in the ‘90s.

Magneto's responsive themes will make your site mobile friendly and keep the design element consistent across all platforms, so your brand never ceases an opportunity to connect with your audience.

This is a pretty big deal, studies have shown if a site is not mobile responsive, 61% of consumers will abandon the site altogether. You can't afford this to happen long-term.

Mobile Apps

Alinga eCommerce is a Brisbane agency specialising in Magneto ecommerce stores. Don’t be shy about reaching out for assistance with building an iOS or Android app to reach an even wider audience.

If you decide to take your business a step further and have a shopping app created, use your new app as an excuse to have an app launching sale! Make a promotion out of it and take advantage of social media to get the word out.

Remember, you can have the best product and offerings in town, but if customers can’t access your ecommerce store, it will not matter. Work with a developer to ensure your site is mobile friendly. Keep a design theme that will allow for unity across platforms like mobile devices, tablets and laptops. Consider developing a mobile app to make shopping quick and easy.

Are you unsure if your current store is as mobile friendly as it can be?

Contact

Alinga eCommerce
to learn more about what we can do to make sure your store is responsive, no matter what device it's being accessed from.

Source: http://www.magentowebdesign.net.au/magento-blog-website-information

Don’t Make These Mistakes When Planning Your Website

1. Too much info

Your site is dedicated to performing a service, let’s use graphic designing, as an example.

You want to be sure to include all of the training you have completed…and the training you just started…and the fact you enjoy welding large sculptures. This is insane!

We have all been to a start-up site that insists on pushing every single piece of information possible, on the first screen the customer encounters and half of it doesn’t even have to do with why we came there! Which leads me to:

2. Not enough info or how can I contact you?

Beautiful pictures, well written copy, awesome testimonials…now if I could only find that miniscule size 8 font, “contact me” link located 3 screen scrolls down and on the bottom left hand side of the page!

Customers want to know you exist! You have a phone number, email and social media buttons. These are exactly what should be taking up your precious real estate on your site instead of that badge showing you give “80% research” that no one even understands the meaning of anyway.

3. Too much trendy 'stuff'

Example: A fitness guru’s page contains sassy memes about the farming industry, a motion-graphic animation, a background of moustaches’ and birds, a link to classic 1950’s banana seat bicycles and a phone of 3 women with tattoos holding mason jars.

Someone looking for a new personal trainer might be not only horrified and confused by this sight, but will result in a lost sale. (So much worse!!)

Yes, your Magneto online store or ecommerce site can be built to look good and showcase a variety of things—but they don’t have to hit every trend available to offer value to your customer.

No infographic in the world will get to the point faster than clear information on what type of training you provide and if your clients successfully achieved their goals.

Working with a Brisbane Magneto developer will help with weeding out the trendy garbage leaving only the essential design aesthetics.

Do you worry that your site is making mistakes and instead of drawing in customers you are pushing them away? We would be happy to talk with you and evaluate how you are doing. Please get in contact with us today, visit Alinga Magneto eCommerce, for a free quote!

Source: http://www.magentowebdesign.net.au/magento-blog-website-information